Greater Zurich Area – a Center of Competence for Geographic Information Display
When seeking directions towards a new restaurant or the quickest connection to the office, people will retrieve their smartphones and navigate towards the destination almost effortlessly. However, does the ease with which we can now find our way come with a price? Will the use of such technologies lead to a decrement in the spatial abilities of the users? Read more in Tyler Trash's contribution for the "Greater Zurich Area Blog".
Geographic information displays (GIDs) such as digital maps with navigation guidance have become an integral part of our everyday life. The Greater Zurich Area has become a center of competence for GID research thanks to the access to talents. Additionally, some of the leading companies in this field such as Google, ESRI and Disney are located in Zurich. Dr. Tyler Thrash, a postdoctoral researcher at the University of Zurich, is studying people’s navigation behavior in real and virtual environments to understand the impact of technology on our navigation skills.
Blog, Greater Zurich Area, 18 June 2018
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